Learn More: Build a Better X Project
CX + EX Editions


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Want to deliver better experiences? Start with better "X" projects!

Whether you're collecting feedback from customers or employees, the quality of your project design determines the value of your results. In this two-part Learn More series, we’ll focus on how to build high-impact CX and EX projects that capture meaningful insights—so you can drive real improvement.

From metrics and key drivers to open-ended questions, we'll walk through how to make your projects more powerful, insightful, and actionable.

SESSION 1: Build Better Customer Experience Projects
🕚 11:00 AM ET
Your customers are have plenty of feedback, but are you asking the right questions? This session focuses on designing better CX projects that uncover what really matters to your customers—so you can improve retention, satisfaction, and loyalty.

We’ll cover how to:
  • Choose strong, relevant CX metrics that align with business goals
  • Identify key drivers to reveal what’s influencing those metrics
  • Ask targeted open-ended questions that bring context and depth to the numbers

🎯 Ideal for: Customer experience leaders, support managers, and anyone using Sogolytics for CX feedback.

SESSION 2: Build Better Employee Experience Projects
🕑 2:00 PM ET
Employee feedback is one of your most powerful tools for creating a thriving workplace. In this session, we’ll focus on building EX projects that surface clear insights—and make it easier to take meaningful action.

We’ll cover how to:
  • Select the right EX metrics to track engagement and well-being
  • Surface key drivers to focus improvement efforts where they matter most
  • Use open-ended responses to capture what surveys alone might miss

🎯 Ideal for: HR leaders, people operations teams, and anyone using Sogolytics to strengthen the employee experience.

Who should attend?
This training is perfect for current Sogolytics users who want to:
✔️ Build stronger, more targeted feedback projects
✔️ Improve insights from both CX and EX programs
✔️ Take action based on meaningful, reliable results

👉 Register now to join one session—or both! Can’t make it? Register anyway and we’ll send you the recordings.

See you soon! 🙂​​​​​​
Meet your hosts:

MELISSA KRUT
VP of Success, Sogolytics


With experience in training, building culture, and implementing technology solutions to support customer and employee experience, Melissa's focus is on empowerment, understanding, and, of course, success.    


BRIA SAMUELS
Client Success Specialist, Sogolytics


With experience in project management, product training and support, and customer experience, Bria focuses on crafting excellent solutions for clients and participants alike.  


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